AI Insights · Timothy · April 2021
Brazil's Top Fashion Gaming Apps of Q1 2021: A Sensor Tower Analysis
Sensor Tower's latest analysis reveals the Q1 2021 performance of the top fashion gaming apps in Brazil, including download and user trends. Discover insights into the fashion gaming category's leading apps.
In the first quarter of 2021, Brazil's mobile gaming enthusiasts showed a keen interest in fashion-related applications. Sensor Tower's comprehensive data provides us with an overview of the trends and performances of the top five fashion games during this period.
Project Makeover by Magic Tavern, Inc., experienced a notable performance with its downloads starting at a high of approximately 460K in the last week of December 2020 and then seeing a gradual decline to around 151K by the end of March 2021. Weekly active users showed more stability, beginning at over 532K in late December and peaking at around 635K in late January before ending the quarter with a solid 610K active users. Revenue for the app followed a similar pattern, starting at around $36K and dipping to approximately $31K by the close of the quarter.
Covet Fashion: Dress Up Game by Crowdstar LLC saw downloads fluctuating between 7K and 5K throughout the quarter. Weekly active users started at over 63K but experienced a decline, finishing the quarter at around 42K. Revenue trends showed a peak in mid-February at around $23K and a decrease towards the end of March to nearly $7K.
CRAZY STYLE LTD's Super Stylist Fashion Makeover presented a dynamic quarter with downloads peaking at around 76K in late March, up from approximately 72K at the beginning of the period. The app's weekly active users began at 600K and ended the quarter slightly higher at over 602K. Revenue for Super Stylist started at nearly $4K and saw some fluctuation, closing March at around $2K.
King's Diamond Diaries Saga showed modest numbers in comparison, with downloads peaking at 227 in mid-January and ending at 13 by March's end. The weekly active users for the app followed a downward trend from over 5K to approximately 2K. Revenue remained under $1K throughout the quarter.
Lastly, Fashion Fantasy: Glam Stylist by Libii Girls Game saw downloads starting at around 2K and ending the quarter with similar figures. Weekly active users remained relatively stable, starting at close to 10K and ending at around 9K. Revenue saw some variability, peaking at $924 in early February and ending the quarter at around $617.
For more detailed insights and analysis on the performance of these top fashion gaming apps, Sensor Tower's full suite of tools and reports provides a deeper dive into the market trends and user preferences.
